Summary
This article explains how Instagram messages can be assigned to agents for proper handling.
Why Assignment Matters for Instagram Leads
Instagram often brings:
- Sales enquiries
- Pricing questions
Assignment ensures:
- Leads go to correct team
- Faster follow-up
Manual Assignment
Agents or admins can:
- Select chat
- Assign to specific agent
Useful for VIP or repeat customers.
Automatic Assignment
You can auto-assign based on:
- Availability
- Keywords
- Chatbot answers
Example:
If user selects “bulk order” → assign to sales manager.
Handling Unassigned Chats
Unassigned chats appear in:
- General inbox
Managers should monitor and distribute regularly.